I may be Mommy Greenest, but it’s not like I’m some crazy Birkenstock wearing woman who uses The Rock on her underarms. I like lipstick as much as the next girl; I just like to know mine’s lead-free. Think I’m kidding? Studies have shown that two-thirds of lipsticks contain lead, which is a neurotoxin. And most women eat about nine pounds of the stuff over their lifetimes. Ick.
As we all know from high school health class, your skin is your biggest organ. It absorbs everything you put on it: Experts estimate that 60% of what goes onto your skin goes into your body. So how to know what’s good and what’s bad in beauty? Personal care product labels can get confusing, so I like to look for “red flags.” Once you see these on a label, more chemicals tend to follow.
Remember, just because a product says it's “natural” doesn't necessarily mean it's chemical free. In 2007, Kline and Company released the “Natural Personal Care: Competitive Brand Assessment and Ingredient Analysis” report, profiling 26 brands and finding that half of the brands positioned as “natural” actually contain mostly synthetic ingredients such as parabens, propylene glycol, phthalates, petrolatum, chemical sunscreens, silicones and surfactants such as sodium lauryl sulfate. Shocker.
The beauty industry isn't out to protect you; it's out to sell you more products. Be your own watchdog and learn how to read your labels for your own health, and the health of your family.
I've listed the top red flags to avoid at Mommy Greenest
; subscribe to the newsletter to find out how you can win a $149 Beaba Babycook this week!