10 Ways to Maximize the Power of Your “About Us” Page

© Terri Seymour



If you own an online business, you need to provide an About Us page.  Unfortunately, many sites neglect to give this page the attention it needs and deserves.  Many people do not realize the importance of an effective About Us page.



Your About Us page has the distinct purpose of letting people get to know your company, which will help build the foundation of trust and respect that is needed for a…

Traffic is essential to anyone who owns a website and/or blog.  Without traffic we have no customers or sales.  Unfortunately traffic does not just come to us, we have to work at it and we have to be consistent and persistent. 



Sales conversion rates normally average less than 5%.  What this means is that only 5% of the people who visit your site will become a paid customer.  So, to increase your sales, you need to increase your traffic and/or your conversion rates.  Below…